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More of a view into the Avaak Vue

I had a chance to catch up yesterday with Avaak, the Demo-launched company that wil be bringing the Avaak Vue system to market later this year. One part of the company’s messaging that I hadn’t heard was the focus on its “peel and stick” cameras to encourage ad hoc webcasting.

The company acknowledged as i suspected that the first-generation Vue will be focused more on telepresence than security applications per se. That’s a bit of a strike against it as security seems to be the best justification for buying a bunch of networked webcams. Avaak also talked about social networking aspects of the system, which I think will be even more of a niche. But if it can be done securely, perhaps there’s opportunity to bring in remote relatives to a ceremony in a home and I can certainly see commercial applications. However, as PogoPlug is showing in relation to the NAS market, secondary applications (in its case, file sharing) can emerge as a viable alternative to a primary application (backup).

As to the Vue’s incredible battery life, I finally got an estimate on what the company considers to be the “typical use” that will enable a year’s worth of usage – ten minutes a day, which I think is more than fair. Some quick math, then, reveals that Vue should be able to broadcast straight for about 2.5 days from a full charge.

I also hadn’t seen any announcements from Avaak about pricing or archiving, but the news here was good overall as well. Avaak plans to include the first year of video storage (up to 2 GB) included in the purchase price. For subsequent years, the price would be an incredibly reasonable $19 per year for that amount of online storage. Avaak is also taking a smart approach to heavy users, saying it would welcome an opportunity to structure a tier of pricing to appeal to them. Overall, I remain very keen on this product and its potential to break open the market for networked cameras.


  1. Alexander Uslontsev Alexander Uslontsev May 29, 2009

    Ross, do you have contacts at Avaak? I am trying to get some API info, so I can add support to Vue cameras to I go no response through official channels 🙁

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