Full circles and turned corners

Had a great chat last week with the Xbox 360 team regarding Live, incluing all the thoughtful changes they've implemented this time around and the considerable investments they've made. Indeed, it looks like Microsoft has set the pace with Live although the industry metrics will continue to fiocus on traditional revenue metrics such as tie ratios for some time. While Microsoft is sure that the 360 has expanded its demographic base, they acknowledge what I suspected — that the 360 is still being purchased by the hardcore gamers and that initiatives like the retro Live Arcade are only helping to bring in gamers after the purchase.

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